Ecan
Cantabrians know that Crown entities and local government work on behalf of the people they serve. They also know that a portion of our rates goes to Environment Canterbury. But knowing what they’re paying for is another matter. We helped Ecan tell the story.
Strategy, wireframing, UI & UX design.
Working with our digital geography client Orbica, we designed an engaging, interactive user interface for a digital tool for ECan. The objective is to show how rates are used to fund important environment and community projects throughout Canterbury. The tool presents data through dynamically-proportioned 'bubbles' and a clean, simple format that makes information legible and easy to absorb.
A simple line-drawn design for the icon-set divides sections and pulls content together.
By articulating positive outcomes for public spend, the rates tool is playing an innovative part in engaging audiences, creating transparency and encouraging trust.
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